‘A book is on my agenda.’
I love this comment, and I get it a lot, several times a week in fact. There are 5 common blocks to writing and publishing your business book. The interesting thing about it is that for most people writing and…
Category Book marketing
Can your business book change the world of business?
Yes, it’s possible that your business book could change the world, however, it’s more likely that it will improve or change the lives of those you have identified as your key target audience. And, as many of my clients say…
How to write and publish a successful business book
It’s a new year and we’re still in January so there’s still time to start writing that business book you’ve been thinking about for years. You might have even made this one of your goals for 2019. If this is…
eBooks v printed books. What’s better?
I am often asked what’s the best way to print a book, as an eBook or a printed book? I have to declare my allegiances up front. I love printed books and buy several a month for both work and…
How to sell your business book
Marketing and selling a self-published business book requires you to have a clear understanding of your main target audience, where they are, how they find out about business books. You should start marketing 3-4 before your book is launched and 12 months afterwards.
How and Where to Sell your Book
There are seven key things you need to understand if you want to sell your business book successfully. This includes: knowing your target audience, being clear about your purpose, leveraging your existing networks, building new networks and links early, upgrading your website and having a plan and budget. This simple steps will help you market and sell your business book.
Why Do You Need A Business Book Writing Coach?
This is an interesting question and one I’ve actually thought about a lot given that I’ve developed The Book Adviser specifically to mentor business people through the whole process of writing, publishing and marketing their book. The Book Adviser idea…
How to Attract Readers and Grow an Audience
Attract readers you need to share some of your knowledge, give them something to encourage them to take action and connect with you.
Grow your Business – Write a business book
Establish your credibility in your area of expertise and showcase it through business book.
Want to market and sell your business book? Give Amazon a miss
While Amazon might be one channel to market your self-published business book its certainly not the only channel and for my money it’s not the best one either if you want to use your business book to increase your profile and that of your business, share knowledge and create real business relationships.