SHOP

Your Amazing New Book Will Only Get The Visibility, Love and Recognition It Needs Through Choosing Your Effective Book Marketing Plan

The Business Book Adviser book marketing plans are your resource to achieving success with your book. This means getting your book in front of the right people, at the right time and place, with the right budget. Think of your plan as a marketing campaign to make your book a bestseller.

Most book authors focus all their attention on writing their book when that is just one the three main parts of self publishing a business book.

To achieve your goal of being a successful published author you have to build a book marketing plan that is focused on engaging your target readers and execute it consistently over time.

How to market and sell more books

The reality of book self publishing is that you have to put the effort into marketing and selling your book. It simply won't sell unless it's visible to your potential readers, media outlets, on your own author website, social media platforms such as LinkedIn, YouTube, Facebook Instagram and others.

Most business book authors are new to book marketing, don't know how to promote their book in the digital age, target readers, write press releases, when to start marketing, how build interest and engagement and what and how to post and in what format.

Added to this are the challenges of working out how to reconfigure your website, secure endorsements, rank in Google and Amazon searches, maximise SEO, secure early reviews, build an author brand and much more.

The 7 Most Important Steps to Turbocharge Your Book Sales and Promote Your Book

1

Identify your target audience and where they are engaged, that's where you need to be

2

Build a book marketing plan that includes a content marketing plan, social media, your website, your network and industry peers

3

leverage social media Platforms – LinkedIn, YouTube Channel, Facebook page, Guest posting, PodCasts

4

Invest in a successful book launch - include a book trailer, free copy, video of the event

5

build an author website AND/or reconfigure your existing business website with stong SEO to drive google searches, an author page, upcoming book information and offers

6

grow an engaged audience – engage your fan base Early, involve them in your book launch, grow new readers

7

Explore all book promotion opportunities – book reviews, media outlet, press release, Bulk sales, partnership marketing

Book marketing takes time and commitment

Most business book authors know they need to market their book but don't have the time and are unsure of what they can do, should do or want to do.

What they do want is to reach more readers, increase their visibility and recognition through their book but they are busy 'in' their business and don't want to waste time and money on ineffective book marketing tools and strategies.

We know how to market and sell books as we've helped hundreds of clients achieve success with their book sales.

We've built three effective business book marketing packages to Market Your book with Greater Ease and Secure More Book Sales, Visibility and Recognition!

We will work with you to develop a tailored book marketing plan to reach your target audience, sell your book and leverage your brand.

BASIC

$6,500

+ GST

For those who have the time and commitment to action all components

We work with you over 12 months on the following 8 key components

A review of your website with recommendations for improvementDevelopment of a book marketing and launch plan which covers 12 monthsDevelopment of a content marketing plan which covers 12 monthsTemplate and checklists for the book launchTemplate for media releasePromotional and bulk order pricing templateEndorsement samples and checklistsPromotion of your book via The Book Adviser SHOP, LinkedIn Page, and InstagramIncludes a FREE copy of "Brand New Brand You" by Garry Browne, AM

ADVANCED

$13,500

+ GST

For those who need specialist book marketing advice and support to integrate into your marketing and brand capabilities.

This plan includes the 12 month Basic Plan PLUS 7 more key components

A review of your website with recommendations for improvementDevelopment of a book marketing and launch plan which covers 12 monthsDevelopment of a content marketing plan which covers 12 monthsTemplate and checklists for the book launchTemplate for media releasePromotional and bulk order pricing templateEndorsement samples and checklistsPromotion of your book via The Book Adviser SHOP, LinkedIn Page, and InstagramIncludes a FREE copy of "Brand New Brand You" by Garry Browne, AM3 landing pages for your book promotionAdvice on lead generation funnels, LinkedIn, CRM options, eCommerceProfessional author photos (10-15)Develop a media release and collateral (author photo, book cover images)x 1 Month with a book publicistDevelopment of x 12 month Blog post calendar with topics, hashtags, links, imagesDevelopment of x 12 short videos (edited, captioned)Includes a FREE copy of "Link.Ability - Four powerful strategies to maximise your LinkedIn Success" by Lynnaire Johnston

EXPERT

$35,750

+ GST

For those who want to outsource the whole process managed by The Book Adviser

This plan includes everything in the 12 month Basic and Advanced Plans PLUS 4 more key components

A review of your website with recommendations for improvementDevelopment of a book marketing and launch plan which covers 12 monthsDevelopment of a content marketing plan which covers 12 monthsTemplate and checklists for the book launchTemplate for media releasePromotional and bulk order pricing templateEndorsement samples and checklistsPromotion of your book via The Book Adviser SHOP, LinkedIn Page, and InstagramIncludes a FREE copy of "Brand New Brand You" by Garry Browne, AM3 landing pages for your book promotionAdvice on lead generation funnels, LinkedIn, CRM options, eCommerceProfessional author photos (10-15)Develop a media release and collateral (author photo, book cover images)Development of x 12 month Blog post calendar with topics, hashtags, links, imagesDevelopment of x 12 short videos (edited, captioned)Includes a FREE copy of "Link.Ability - Four powerful strategies to maximise your LinkedIn Success" by Lynnaire JohnstonDevelopment and delivery of a book trailer videox 2 months with a book publicistDevelopment and delivery of 12 blog/LinkedIn articles (written by our team for your approval), with images, links and hashtagsDevelopment and delivery of 24 short videos (edited and captioned)
I WOULD LIKE TO KNOW MORE