Blog
5 powerful ways a business book can build thought leadership and visibility
‘You should write a book’ is a statement that many of our clients share with us in our first conversation. They go on to explain that they’ve been thinking about it for a while but aren’t sure if a book…
6 foolproof ways to avoid self publishing scams
As much as it pains me to write about self publishing scams in self publishing I must. I am regularly contacted by people seeking help because they have either been scammed or aren’t sure if the ‘offer’ they have been…
How an engagement plan can power-up your book marketing and sales
5 steps to build a book community and supercharge your book sales
7 steps to maximise your book sales
Can reading a book change you?
Where have all the letters (vowels) gone?
Well, mostly it’s vowels that I am concerned about, especially ‘e’. You know what I’m talking about. Flickr, Tumblr, Scribd, Lisnr, Qzzr, Blendr, Readr (urgh!!!), Grindr It seems ‘e’ is dispensable in the need/desire to create a patentable name. #Matt…
Is AI really going to eat your job for lunch?
The Magic of McDonald’s
No, the Magic of McDonald’s is not ‘Would you like fries with that?’ Peter Ritchie knows what the magic is. He joined McDonalds in 1970, the first employee in Australia and outside North America, and he opened the first McDonalds’…