Business Book Writing Advice

Strategy, Structure, and Professional Judgement.

Jaqui Lane shares practical guidance drawn from more than 150 executive authors and 53 corporate history books. These monthly videos address positioning, structure, publishing decisions, and the realities of writing a serious business book.
Image: How to get media coverage for your business book

How to get media coverage for your business book

Image: Do i need endorsement for my book?

Do i need endorsement for my book?

Image: When to start your Book Marketing?

When to start your Book Marketing?

Image: Self-Publishing in Australia? Your Guide to Success!

Self-Publishing in Australia? Your Guide to Success!

Image: How do I market my book?

How do I market my book?

Image: Can writing a book help me become a thought leader?

Can writing a book help me become a thought leader?

Image: How to publish a business book?

How to publish a business book?

Image: Can I use AI to write my book?

Can I use AI to write my book?

Image: What makes a business book successful?

What makes a business book successful?

Image: Can you build your authority and visibility by writing and self publishing your book?

Can you build your authority and visibility by writing and self publishing your book?

Image: What are the Pro’s and Con’s of Self Publishing vs Traditional Publishing?

What are the Pro’s and Con’s of Self Publishing vs Traditional Publishing?

Image: 3 key steps to successfully self publish your business book

3 key steps to successfully self publish your business book

Image: 3 Book Covers That Actually Sell – And Why They Work

3 Book Covers That Actually Sell – And Why They Work

Image: Do You Need an Editor or a Proofreader (or Both)?

Do You Need an Editor or a Proofreader (or Both)?

Image: Why Great Books Take Time and why that’s a good thing

Why Great Books Take Time and why that’s a good thing

Image: Breaking Through Writer’s Block and Getting Words Flowing Again

Breaking Through Writer’s Block and Getting Words Flowing Again

Image: Your Book Won’t Sell Itself—Here’s How to Market It Like a Pro

Your Book Won’t Sell Itself—Here’s How to Market It Like a Pro

This program isn’t for everyone.

This is why The Book Adviser program is strictly via application only.
What you need to know before you apply

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