Blog

Sales and marketing, Book marketing, Planning

The cost of marketing and selling your self-published book.

The real game changer in self-publishing is knowing how to effectively go about selling your book WAY BEFORE you even publish and launch it.

Jaqui Lane
September 20, 2016

Production, Design, Editing, Uncategorized

The self-publishing cost of editing, production and social media.

I’m sharing the cost of publishing a printed book as I believe it’s really important for people who want to publish a book what they’re potentially up for before they start on their book writing and publishing journey.

Jaqui Lane
August 20, 2016

Book marketing, Planning, Sales and marketing

Market, promote and sell your book. Part Three

One of the major areas that most ‘How to write your book’, ‘how to publish and market your book’ sites and program don’t deal with in what I regard as significant detail is the whole area of the costs, both in time and money, of creating a platform to market, promote and sell your book. That’s what I am covering in this post and it's the biggest hidden cost of the self-publishing space.

Jaqui Lane
July 20, 2016

Writing, Research, Revising

How much time does it take to write a book?

There are 5 main opportunity costs of writing. Organising, research and re-reading, interviewing, writing, time away from other things. Writing, like most things takes commitment, consistency and self discipline. Yes, there are online courses and that promote writing your book in…

Jaqui Lane
June 25, 2016

Editing, Revising

How to turn your first draft into a published work

Next to tips on how to start writing, the question I am asked most is, ‘How do I know what I’ve written is any good, and what’s next? So, thought I’d share my experiences of the writing process and what happens…

Jaqui Lane
April 25, 2016

Production, Sales and marketing

How much will it cost to self publish my business book?

One of the biggest challenges in the journey to self publish a business book is the process and cost of production and publication. I am often asked to provide advice and recommend a range of service providers for writers. That’s…

admin
February 24, 2016

Design, Production, Sales and marketing

eBooks, self-publishing – it’s not as simple as it sounds

Times have certainly changed in the publishing world and the rate of change will only get faster. Its an exciting time to be a writer with significant experience as a Publisher. In the past clients and friends, and sometimes strangers, would…

Jaqui Lane
January 26, 2016

Research, Revising, Writing

5 insights on how to start and keeping writing

The hardest thing for most people to do is actually to start writing, to actually sit down at your desk, open up a new document and start. It’s the moment of truth . . . can you actually follow through and start the process.

Jaqui Lane
December 12, 2015

Design, Planning, Production

People don’t just judge a book by its cover

The old saying is ‘Don’t judge a book by its cover.’ The reality is though, especially in the content overloaded world we live in, is that potential customers and clients DO and WILL judge your book by its cover, and…

Jaqui Lane
October 26, 2015

Editing, Writing

What is a writing style and why you need to know it.

In a world where information, trends and commentary are presented and consumed through words and images rather than conversations and actual interaction with people, words have more power now than ever. This makes crafting words well an essential and vital…

Jaqui Lane
October 24, 2015