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Creating an author platform
How to market your business book – build an author platform. The simple fact in book marketing and selling in 2017 is that it takes a community to market and sell a book, this is called an author platform. In…

In conversation with successful business book writers
In conversation with David Coe This is the first in a series of discussions I am conducting with successful business book self-publishers. In this series business people who are thinking about writing, producing and publishing their own business book can…

3 tips to create your business book content outline
I often hear the phrase ‘I’ve always wanted to write a business book about ……’ to which I respond, ‘Great. Have you created an outline of the content?’ The answer is usually no and its one of the main reasons…

Bubble-gum bubbles and asset bubbles

Brand Me. Be the CEO of your own career

The cost of marketing and selling your self-published book.

The self-publishing cost of editing, production and social media.

Market, promote and sell your book. Part Three

How much time does it take to write a book?
There are 5 main opportunity costs of writing. Organising, research and re-reading, interviewing, writing, time away from other things. Writing, like most things takes commitment, consistency and self discipline. Yes, there are online courses and that promote writing your book in…