The Book Adviser Blog
Digital disruption doesn’t just apply to companies. It applies to you.
The world has changed. It’s not about Discover me, it’s about Brand Me.
Everyone needs a personal digital strategy, and he means everyone – Baby Boomers, Gen X and Gen Y. Everyone has to evolve their work identity: How you see, how you are seen and how you project yourself.
It’s time to be the CEO of your own career, at whatever point you are in it. And, crafting your own business book can be a core part of this.read more
The real game changer in self-publishing is knowing how to effectively go about selling your book WAY BEFORE you even publish and launch it.read more
I’m sharing the cost of publishing a printed book as I believe it’s really important for people who want to publish a book what they’re potentially up for before they start on their book writing and publishing journey.read more
One of the major areas that most ‘How to write your book’, ‘how to publish and market your book’ sites and program don’t deal with in what I regard as significant detail is the whole area of the costs, both in time and money, of creating a platform to market, promote and sell your book. That’s what I am covering in this post and it’s the biggest hidden cost of the self-publishing space.read more
There are 5 main opportunity costs of writing. Organising, research and re-reading, interviewing, writing, time away from other things. Writing, like most things takes commitment, consistency and self discipline. Yes, there are online courses and that promote writing...read more
Next to tips on how to start writing, the question I am asked most is, ‘How do I know what I’ve written is any good, and what’s next? So, thought I’d share my experiences of the writing process and what happens when you have ‘finished’ writing. 1. You’re not finished...read more
One of the biggest challenges in the journey to self publish a business book is the process and cost of production and publication. I am often asked to provide advice and recommend a range of service providers for writers. That's one of the main reasons I started The...read more
Times have certainly changed in the publishing world and the rate of change will only get faster. Its an exciting time to be a writer with significant experience as a Publisher. In the past clients and friends, and sometimes strangers, would ask me how to get their...read more
The hardest thing for most people to do is actually to start writing, to actually sit down at your desk, open up a new document and start. It’s the moment of truth . . . can you actually follow through and start the process.read more
The old saying is ‘Don’t judge a book by its cover.’ The reality is though, especially in the content overloaded world we live in, is that potential customers and clients DO and WILL judge your book by its cover, and the back cover (summary and endorsements of...read more
In a world where information, trends and commentary are presented and consumed through words and images rather than conversations and actual interaction with people, words have more power now than ever. This makes crafting words well an essential and vital part of how...read more
As a professional business writer and storyteller I’ve worked with a wide range of people across all industry sectors to help them tell their story. More and more, professional consultants are asking me to help them create a book that captures their IP/thinking and...read more