This is an interesting question and one I’ve actually thought about a lot given that I’ve developed The Book Adviser specifically to mentor business people through the whole process of writing, publishing and marketing their book. The Book Adviser idea…
One of the biggest challenges in the journey to self publish a business book is the process and cost of production and publication. I am often asked to provide advice and recommend a range of service providers for writers. That’s…
Times have certainly changed in the publishing world and the rate of change will only get faster. Its an exciting time to be a writer with significant experience as a Publisher. In the past clients and friends, and sometimes strangers, would…
The old saying is ‘Don’t judge a book by its cover.’ The reality is though, especially in the content overloaded world we live in, is that potential customers and clients DO and WILL judge your book by its cover, and…