Self publishing v Traditional publishing – what’s the difference?
What's the difference between self publishing and traditional publishing?
Category Sales and marketing
How to market and sell your business book
Self publishing a successful book means having a clear plan to market, promote and sell it over 12-18 months. A detailed content marketing plan is a critical part of this.
How to successfully market your business book through social media
Most self published business book writers don't know what social media to market their book through or how. This article provides 5 key tips to guide business book marketing.
How to sell your business book before you launch it
Marketing and promoting your business book before it is launched is a great way to secure book sales and engagement about your business book.
How to plan and execute a virtual book launch
What you need to know about how to plan and execute a virtual book launch. 15 tips about how to plan it and the platforms you can use including Zoom and Streamyard.
Can your business book change the world of business?
Yes, it’s possible that your business book could change the world, however, it’s more likely that it will improve or change the lives of those you have identified as your key target audience. And, as many of my clients say…
Why knowledge sharing is powerful
As a business leader sharing your knowledge through writing a business book is the only way you will create a legacy
eBooks v printed books. What’s better?
I am often asked what’s the best way to print a book, as an eBook or a printed book? I have to declare my allegiances up front. I love printed books and buy several a month for both work and…
How to sell your business book
Marketing and selling a self-published business book requires you to have a clear understanding of your main target audience, where they are, how they find out about business books. You should start marketing 3-4 before your book is launched and 12 months afterwards.
How and Where to Sell your Book
There are seven key things you need to understand if you want to sell your business book successfully. This includes: knowing your target audience, being clear about your purpose, leveraging your existing networks, building new networks and links early, upgrading your website and having a plan and budget. This simple steps will help you market and sell your business book.