With hundreds of AI tools launched each week (GPT-5 has just landed) most business book writers and self publishers don’t know what AI tools to use for what and why they might choose one over another. And, there’s more to…
In self publishing marketing trust has shifted to individuals and Generative Engine Optimization (GEO) is way you can increase your chances of showing up in AI Overview. Marketing and securing sales of your book used to be done through paid…
To sell anything you need to build visibility with your target audience. There’s a great quote in the marketing world that is attributed to John Wanamaker, the founder of Wanamaker’s department store in Philadelphia back in the 1860s. “Half the…
The tsunami of offerings in the AI, writing and self publishing world continues apace in 2025. I am often asked ‘What are the best AI tools are for business book writing and self publishing’, so here’s my Top 7, including…
In an overcrowded publishing and media world, building awareness and engagement about your business book before it is launched is critical to success.
The launch of a book is a great opportunity to bring your book community together, celebrate and thank people
Greg Weiss, founder of Career365 wrote and published three books: Career Clarity, Career Networking and Career Success
Three top tips to help self published business book authors sell more copies of their book, secure media coverage and increase their personal brand visibility.
Most self published authors don't realise they can market and leverage their book way before they launch it. In fact pre-launch book sales can help underwrite a larger print run, more exposure and wider visibiilty
How can you sell more than 200 copies of a self-published book without spending too much money and time? There are three hacks that you can action straight away, but you will need to execute these over time, consistently.