CASE STUDY
Clough
Challenge
Research and write the history of the company in time for the 100th anniversary in 2019
Approach
The research and writing the history through a series of interviews with current and past executives and Harold Clough;
Solution
Conducting a series of interviews and extensive research through Clough’s archives and public records; development of a series of profile stories for release throughout 2018; close liaison with the Clough marketing team on the design and layout of the book and 100th anniversary timeline.
Experience
Clough. 100 years of Excellence was published in November 2019 with a series of social media and engagement content delivered throughout the year by the company