Amcor


Challenge
The long-standing Chairman was retiring and the company wanted to create a book to capture his tenure . . .as well as the company’s 140+ year history. Management also wanted to use it across their operations around the world to inform management and employees about the company’s history. The project needed to be delivered within 6 months.
Approach
A small, corporate book printed as a hard cover as well as available as a PDF online
Solution
Jaqui interviewed 15 senior managers and board members around the world over two months and wrote the story in two months. She also oversaw the design and editing process.
Experience
A short, contained book that captures in words and images the history of the company and, more importantly, its transformation over the past 15 years, a transformation that has made Amcor one of the world’s leading packaging companies.